Harlam曾在美国BJ批发俱乐部,Swipely和CVS Health担任高级营销职位,她成功建立并推出了药房的忠诚度计划。

HBC表示,Harlam将帮助在客户洞察数据,数字营销,社交媒体和电子商务方面帮助零售商。她工作上手非常的快!

HBC也表示Harlam岗位的前任负责人Milton Pappas已离开该公司。

自2017年11月起,Pappas一直担任HBC的首席营销官。

Hudson’s Bay names Bari Harlam new chief marketing officer

Harlam has held senior marketing roles at U.S. companies such as CVS Health, BJ’s Wholesale Club and Swipely.

Hudson’s Bay Co. is naming Bari Harlam as its new chief marketing officer.

Harlam has held senior marketing roles at U.S. companies BJ’s Wholesale Club, Swipely and CVS Health, where she built and launched the pharmacy’s loyalty program.

HBC says Harlam will help the retailer because of her experience in data-driven customer insights, digital marketing, social media and e-commerce.

She takes over the role immediately.

HBC says Milton Pappas, who previously had Harlam’s job, has left the company.

Pappas had been HBC’s chief marketing officer since November 2017.